Benefits of Product Information Management - PIM
VINIEO cloud based software, simplifies Product Information Management for brands, retailers and distributors, enabling product marketing professionals to collect, enrich content and distribute across all channels to sell more, faster.
Rich Product Content Management & Catalog Publishing Platform
Enables Rich Content Creation
Customers depend on product images, technical specs., videos, price, descriptions, language specific content to make purchasing decisions. We provide powerful, friendly tools to meet the demand and offer a seamless consumer experience.
Accelerates Product Introductions
New product introduction and delivering large volume of product data accurately, timely across channels is possible with a centralized, cloud based database repository and easy-to-use channel publishing tools.
Enables Omnichannel Commerce
Successful Omnichannel commerce depends on the ability to create seamless customer journey across all channels. We have understood this need and created tools for you to maintain strong brand awareness and user experience throughout every interaction of consumer engagement.
Delivers Across All Channels
Your product content has to be delivered on-time and accurately to ecommerce, sales crm, retailers, vendors, marketplaces, social media, print, etc. Having products in a cloud based central repository with channel connectors will significantly reduce the time and resource
Increases Global Customer Reach
Marketing and selling products across the globe with local content adds complexity to attribute management, description translations and side-by-side language comparision. Having products in PIM system, and using language specific attributes and completeness check, can shorten the time to distribute content across multiple locations and countries.
Ensures Complete Content
Customers research and buy only if product details are consistently provided. If product data is missing, duplicate or incorrect, it can be identified, corrected and approved for distributing across channels with approval workflows and product readiness checker.
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